WordPress Duplicate Content Issues

Content duplication issues that can affect rankings are easy to spot and resolve in WordPress.
WordPress makes life easier for small businesses, bloggers, and big news sites.
Have best practices automatically applied in many cases, like canonical links, and there are plugins for pretty much everything else.
With the ease of publishing content and designs, we also have a new edition.
Duplicate content.
Content duplication is a common reason why a WordPress website does not rank.
Although it is different from what is traditionally known in SEO as duplicate content, it is similar and needs to be addressed.
Here are the five most common types of duplicate content problems in WordPress and how to fix them.
1. Tags:
Tags are a big problem for many WordPress websites. When someone tags an article, they create a unique page that is filled with other content to feel relevant.
The page will include article snippets or full articles.
If the tag is the same as a category or main page on the main website, then create a competitor for that page on the site itself.
Tags are often modified versions of themselves as well, creating incredibly similar content that will compete with itself.
When this happens, none of the pages will be ranked and can potentially devalue the site.
One can get rid of the tags entirely or one can add a dofollow noindex meta robot.
The dofollow noindex tag will tell search engines that this is a thin page, but follow the links and keep crawling and indexing my site.
Now the search engines will know that the page is not as useful as others and have shown them how to discover good content: the individual posts and pages.
2. Categories:
Category pages tend to feature numerous posts and articles as a tag.
H1 tags that are the same as articles do not always answer a question or provide a good solution as they are article snippets and may not be good at showing people looking for answers.
Search Engine Journal, for example, is a WordPress website where categories are dedicated to channels and niches within a channel.
A user looking for information on a channel, in general, can find a very useful category.
Add a meta robot index and dofollow tags, but also create unique titles and copy them for the category to present them and if the outline is relevant add it too.
3. Topics in competition:
When WordPress sites are audited there is a lack of exclusive content.
Make sure the copy is relevant to the topic and shows why, how and where it is unique from the others.
These are not unique enough.
If you add a year to the title, people can get overlooked in search engines for not being relevant this year.
4. Search box URL:
If someone externally links to one of these URLs, or if search engines can crawl and find them, they may be able to be indexed.
Even if you try to automatically add a meta robot noindex dofollow as in the tags, you probably don’t have to cover yourself.
Find the unique identifier that the search box URLs have in common.
Go to the robots.txt file and add a reject to this parameter, this will help reduce the problems of thin or duplicate content.
5. Other:
With systems that automate a lot of work and make life easier, other issues can arise that create duplicate or thin content issues.
They could include creating PDF versions of the content for printing that are also indexable, or alternative versions in quotes that can be bad for short posts.
Have an RSS feed that posts content pages instead of snippets and only feeds titles or descriptions.
In general, most of these WordPress problems are easy to detect and solve using the strategies.
By removing duplicate content, one should get organic search rankings.


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